Resume

Belle Velez

• New York Metropolitan Area • belle@bellevelez.productions  •She / Her • Linkedin

Highly accomplished Experiential Producer demonstrating a consistent history of executing high-impact, dynamic events. Proficient in creative direction, comprehensive logistical oversight, cultivating strong client relationships, and meticulous vendor management, resulting in the delivery of seamless and memorable experiences. Committed to the advancement of innovative creative standards.

Work:

Experiential Producer, Belle Velez Productions | Jan 2021 - Present
Produce experiential and live events from concept to completion, managing creative, logistics, vendors, and budgets for entertainment, lifestyle, and luxury clients.Manage experiential and live events, from initial concept through final execution for some, and specific phases for others, overseeing all creative aspects, logistics, vendor relations, and budget control for a diverse clientele, including entertainment, lifestyle, and luxury sectors.
Notable Projects:

  • Google Ai Tour,  MAS (2025)

  • Flower Market 2.0, CJ Hendry (2025) 

  • Frida Breast Milk Ice Cream, Kindred.FYI (2025)

  • Nike Soccer Block Party, Kindred.FYI (2025)

  • Fresh Beauty, Another A Story (2025)

  • Goofy's Anniversary, iHEARTCOMIX (2025)

    • CLIOS Awards Winner Entertainment 2025 Silver

  • Good Thinking Tour, In Good Co (2025) 

  • Bargain Bodega, CJ Hendry (2024) 

Experiential Project Manager & Producer, produceXM | Mar 2024 - Mar 2025
Led event concept development, production, and team management with hands-on involvement in fabrication and build. Managed client communications, budgets, invoicing, presentations, and post-event logistics for B2B and B2C activations.

Notable Project:

Icons, Airbnb (2024)  

  • Ex Awards 2025: Best Experiential Stunt - Ex Award Winner

  • Bizbash 2024: Best Brand Launch, Best Overall Brand Activation & Best Pop-Up Experience.

Event Manager (Sales & Service), Freehand Hotels | Aug 2022 - Mar 2024
Managed full-cycle event sales and execution, led brand activations and liquor promotions, and developed marketing strategies. Handled large-scale budgets and drove top revenue, including major ticketed events.

Hospitality & Event Leadership, Various Companies | Sep 2015 - Dec 2022
Advanced from host to leadership in fine dining, nightlife, and private events, specializing in wine, spirits, catering, and event planning—including brand pop-ups, luxury dinners, weddings, and other large buyouts.

Notable Roles:

  • Assistant Event Manager (Sales & Service) -Bottino (2021 - 2022)

  • Events Lead (Sales & Service) -Bacaro  (2021)

  • Floor Lead  (Service) -Kitchen Step (2019 - 2021)

Core Skills:

  • Production: End-to-end event management, budgeting, vendor sourcing, permitting, creative development, workbacks.

  • Marketing & Strategy: Campaign/consumer journey strategy, experiential marketing, influencer/social media integration.

  • Client Management: Communication, cross-functional collaboration, hospitality.

  • Operations & Team: Logistics, scheduling, invoicing, workflow optimization, staff oversight, training, vendor coordination, on-site leader

  • Tools: Tripleseat, Cvent, Eventbrite, Monday.com, Any.do, Digital Binders, Slack, Excel, QuickBooks, Adobe Creative Suite, Google Workspace, & Canva.

Certifications: Event Production Training Course, 2024 | Tripleseat Training, 2022 |  DOH Food Handlers, 2021

Education: Union County College • Business Associate | Union County Vocational • Multimedia Design

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